<p style="line-height: 3em;"><span style="-webkit-font-smoothing: antialiased; box-sizing: border-box; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); font-weight: 600; color: initial; line-height: var(--md-box-samantha-normal-text-line-height); overflow-anchor: auto; font-family: 微软雅黑, "Microsoft YaHei"; font-size: 16px;">网站内容填充与优化</span></p><p><br/></p><ol class="auto-hide-last-sibling-br list-paddingleft-2" style="-webkit-font-smoothing: antialiased; box-sizing: border-box; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); margin-bottom: 8px; padding-left: 20px; overflow-anchor: auto; color: rgb(34, 34, 34); font-family: Inter, -apple-system, BlinkMacSystemFont, "Segoe UI", "SF Pro SC", "SF Pro Display", "SF Pro Icons", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei", "Helvetica Neue", Helvetica, Arial, sans-serif; text-wrap: wrap; background-color: rgb(255, 255, 255);"><li><p style="line-height: 3em;"><span style="-webkit-font-smoothing: antialiased; box-sizing: border-box; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); font-weight: 600; line-height: var(--md-box-samantha-normal-text-line-height); overflow-anchor: auto; font-family: 微软雅黑, "Microsoft YaHei"; font-size: 16px; color: var(--md-box-samantha-deep-text-color) !important;">内容创作</span></p></li><ul class="auto-hide-last-sibling-br list-paddingleft-2" style="-webkit-font-smoothing: antialiased; box-sizing: border-box; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); margin-top: 8px; color: initial; overflow-anchor: auto; padding-left: 20px !important;"><li><p style="line-height: 3em;"><span style="font-family: 微软雅黑, "Microsoft YaHei"; font-size: 16px;">高质量的图片和视频可以提升网站的吸引力。例如企业的宣传视频可以介绍企业的整体情况、产品的生产过程等。</span></p></li></ul><ul class="auto-hide-last-sibling-br list-paddingleft-2" style="-webkit-font-smoothing: antialiased; box-sizing: border-box; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); margin-top: 8px; color: initial; overflow-anchor: auto; padding-left: 20px !important;"><li><p style="line-height: 3em;"><span style="font-family: 微软雅黑, "Microsoft YaHei"; font-size: 16px;">文案要简洁明了、有吸引力。产品描述要突出产品的特点和优势,如 “我们的节能空调,相比传统空调节能 30%,为您节省电费的同时还保护环境。”</span></p></li></ul><ul class="auto-hide-last-sibling-br list-paddingleft-2" style="-webkit-font-smoothing: antialiased; box-sizing: border-box; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); margin-top: 8px; color: initial; overflow-anchor: auto; padding-left: 20px !important;"><li><p style="line-height: 3em;"><span style="-webkit-font-smoothing: antialiased; box-sizing: border-box; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); font-weight: 600; line-height: var(--md-box-samantha-normal-text-line-height); overflow-anchor: auto; font-family: 微软雅黑, "Microsoft YaHei"; font-size: 16px; color: var(--md-box-samantha-deep-text-color) !important;">文案撰写</span></p></li><li><p style="line-height: 3em;"><span style="-webkit-font-smoothing: antialiased; box-sizing: border-box; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); font-weight: 600; line-height: var(--md-box-samantha-normal-text-line-height); overflow-anchor: auto; font-family: 微软雅黑, "Microsoft YaHei"; font-size: 16px; color: var(--md-box-samantha-deep-text-color) !important;">图片和视频制作</span></p></li></ul><li><p style="line-height: 3em;"><span style="-webkit-font-smoothing: antialiased; box-sizing: border-box; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); font-weight: 600; line-height: var(--md-box-samantha-normal-text-line-height); overflow-anchor: auto; font-family: 微软雅黑, "Microsoft YaHei"; font-size: 16px; color: var(--md-box-samantha-deep-text-color) !important;">搜索引擎优化(SEO)</span></p></li><ul class="auto-hide-last-sibling-br list-paddingleft-2" style="-webkit-font-smoothing: antialiased; box-sizing: border-box; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); margin-top: 8px; color: initial; overflow-anchor: auto; padding-left: 20px !important;"><li><p style="line-height: 3em;"><span style="font-family: 微软雅黑, "Microsoft YaHei"; font-size: 16px;">与相关行业的高质量网站建立外部链接,提高网站的权重。内部链接也要合理布局,方便用户浏览更多相关内容。</span></p></li></ul><ul class="auto-hide-last-sibling-br list-paddingleft-2" style="-webkit-font-smoothing: antialiased; box-sizing: border-box; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); margin-top: 8px; color: initial; overflow-anchor: auto; padding-left: 20px !important;"><li><p style="line-height: 3em;"><span style="font-family: 微软雅黑, "Microsoft YaHei"; font-size: 16px;">在网页标题、元描述、正文内容中合理地分布关键词。例如,网页标题可以是 “[城市名] 最好的瑜伽工作室 - 专业瑜伽课程”。</span></p></li></ul><ul class="auto-hide-last-sibling-br list-paddingleft-2" style="-webkit-font-smoothing: antialiased; box-sizing: border-box; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); margin-top: 8px; color: initial; overflow-anchor: auto; padding-left: 20px !important;"><li><p style="line-height: 3em;"><span style="font-family: 微软雅黑, "Microsoft YaHei"; font-size: 16px;">找出与企业产品或服务相关且搜索量较大的关键词,如一家瑜伽工作室,相关关键词可能有 “瑜伽课程”、“瑜伽教练”、“热瑜伽” 等。</span></p></li></ul><ul class="auto-hide-last-sibling-br list-paddingleft-2" style="-webkit-font-smoothing: antialiased; box-sizing: border-box; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); margin-top: 8px; color: initial; overflow-anchor: auto; padding-left: 20px !important;"><li><p style="line-height: 3em;"><span style="-webkit-font-smoothing: antialiased; box-sizing: border-box; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); font-weight: 600; line-height: var(--md-box-samantha-normal-text-line-height); overflow-anchor: auto; font-family: 微软雅黑, "Microsoft YaHei"; font-size: 16px; color: var(--md-box-samantha-deep-text-color) !important;">关键词研究</span></p></li><li><p style="line-height: 3em;"><span style="-webkit-font-smoothing: antialiased; box-sizing: border-box; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); font-weight: 600; line-height: var(--md-box-samantha-normal-text-line-height); overflow-anchor: auto; font-family: 微软雅黑, "Microsoft YaHei"; font-size: 16px; color: var(--md-box-samantha-deep-text-color) !important;">页面优化</span></p></li><li><p style="line-height: 3em;"><span style="-webkit-font-smoothing: antialiased; box-sizing: border-box; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); font-weight: 600; line-height: var(--md-box-samantha-normal-text-line-height); overflow-anchor: auto; font-family: 微软雅黑, "Microsoft YaHei"; font-size: 16px; color: var(--md-box-samantha-deep-text-color) !important;">链接建设</span></p></li></ul></ol><p><br/></p>